Business growth often begins with change. After all, every business starts small. But as the business expands, things start to change. Over time, you will learn what works and what doesn’t work for your wellness business, and you will make the necessary changes. Perhaps you want to expand your team to support your business growth, diversify your client base, offer something new to your clients, or just create a wellness business that better fits the life you want right now. All of these changes can bring feelings of uncertainty; however, it can also be the space where the next version of your business begins.
The Tension Of Being In The Messy Middle Of Growth
A new business that wants to grow will eventually find itself in the “messy middle” where the old way of doing business no longer fits, but the new vision is not fully formed. This is where the “What’s next for my business?” questions start forming, and you might start to feel the tension. It’s also where business owners may mistake unfinished for unsuccessful. It’s important to understand that growth is not always immediately visible. There may be important work happening beneath the surface as you start to release what is no longer working.
Maybe it’s time to clarify your new vision, build better systems, delegate work to others, or change your marketing strategy. All of these changes will prepare you for your next stage of expansion. It can feel overwhelming going into the transition from a small wellness business to one that is growing; however, the “messy middle” will be worth the final results.
What To Do When Change Brings Fear
Change can quickly bring up fear-based feelings, and you may begin to question yourself. You may ask yourself questions such as:
- What if this does not work?
- What if I make the wrong decision?
- What if I am not ready for this?
- What if things don’t turn out the way I hoped?
It’s normal to feel a little fear and uncertainty during times of intentional change. Cold feet will keep holding you back if you don’t make the decision to move forward and embrace the changes. It’s time to flip the script from fear-based thinking to positive outlook questions, such as:
- What would I love for my business to become?
- Who would I love to become through this process?
- What do I want this new vision to be?
- What new story do I want to create?
- Who do I decide to be while this change is happening?
If you feel like it’s time for a transition, take a moment on those questions. Really listen to your heart on what feels right. Will you be someone who continues taking the steps toward building the life you would love even when you cannot yet see how everything will come together? You don’t need to have the entire path figured out. You simply need to find the next step.
Taking The Next Step Through Uncertainty
Ask yourself, “What can I do in the next five minutes that moves me in the direction of what I would love?” These small actions matter because action moves energy. Sometimes the next step is realizing that you can’t do what is next while you are still spending all of your time managing what is happening today. It might mean taking some of the day-to-day tasks off of your plate by delegating them to others. It could look like building better systems and workflows. Create the space that gives you more time to step into the bigger picture, create your vision, and focus on where you want your business to go next.
Now is the time to ask yourself some more questions, such as:
- What do I want the next season of my business to look like?
- Who do I need to become to lead my business well?
- What can I do today that moves me one step closer?
In Conclusion
Change is inevitable, but how we respond to change is a choice. Adapting to change isn’t only learning to tolerate something different. It’s an opportunity for you to decide who you will become next. It’s also an opportunity for you to create something you truly love. Change allows us to decide who we are becoming and what energy we want to bring to the people we serve.
You may not be able to control every change that is happening around you, but you always have the ability to control how you respond to change, the thoughts you think, and the actions you take. You have the choice to release the old way of doing things, visualize the changes you want to make, and take the next small actions toward it. Instead of worrying about what could go wrong, flip the script to what can go right.
Sometimes growth means doing more, but often it means making space for what matters most. At Finding Business Balance, our team helps take some of the everyday tasks and behind-the-scenes details off your plate, giving you more time to focus on your clients, your vision, and where you want your business to go next.
If you are not sure what kind of support would make the biggest difference, let’s simply start with a conversation. We can look at where you are now, what is taking up your time, and what could help you move forward with a little more balance.
